Audience, Analytics & Traffic Terms
Terms for connected audience, performance, traffic, advertising and analytics data.
1. Authorized Connections
Users may connect supported social, DSP, video, advertising, creator, analytics and web services using authorized APIs, OAuth or other supported methods.
2. User Authority
The user must have authority to connect the external account and instruct X2 to process the relevant data. X2 remains responsible for its own processing and security obligations.
3. Analytics
Metrics, attribution and audience insights may be estimated, delayed, sampled, revised or defined differently by different source platforms. X2 does not guarantee identical numbers across services.
4. Audience and Contact Data
Audience or contact information may be processed only where the source, user authority and applicable law permit the intended use. Sensitive or restricted data must not be uploaded or activated unlawfully.
5. Advertising and Traffic
Users must not use X2 to create fraudulent traffic, false engagement, deceptive attribution or unlawful targeting.
6. Import, Export and Synchronization
Supported workflows may permit import, export or synchronization of authorized data. Availability depends on provider APIs, scopes and service limits.
7. AI and Automation
AI may assist with analysis, segmentation, anomaly detection and workflow automation. Automated insights are informational and do not guarantee commercial outcomes.
8. Fees
High-volume processing, premium data operations, exports, synchronization or automation may be subject to disclosed Service Fees or Usage Fees.
9. No Guarantee
X2 does not guarantee audience growth, advertising results, platform reach, playlist placement or monetization. Analytics access does not itself create monetization rights.